Browsing through Selfridges....I have to do a double take because, what do I see opposite the M.A.C Counter....an Illamasqua Counter. What, who where, I can hear you say!!! This is theatrical make up available to us all, for those of us who are daring and adventurous enough to play with the colours, and those who like to be a little subtle, its all there for you!
The sales assistants at the counter look like they've just come out of stage production, with immaculate make up, perfectly painted on.
"1920's Berlin" collection
"Dystopia" collection A/W 2009
So where has this come from? Illasmasqua was inspired by the 1920's Club scene and also "alternative scene".
It is about being different and being able to wear your look confidently, the colours are bold, like making a statement, dressing your alter ego and expressing it proudly!
Their website has tutorials on achieving the looks along with lots of other information about stockists and collections.
"Fantasy" collection
The packaging maybe understated but the products are powerful...This brand maybe swaying me away from YSL !!!
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